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work experience
Graphic Designer
Riverworks Marketing Group
November 2020 - Present
Designed branded print and web materials for a wide range of clients
Updated, tested, and sent custom HTML emails
Project–managed and executed the maintenance of 30+ sites for a single client
Designed custom websites for clients using Figma
Updated websites utilizing content management software as well as custom CSS and HTML when appropriate
Generated ideas, taglines, and copy for marketing campaigns
Managed and published a monthly online magazine
Content & creative Designer
KELLY AUTO GROUP
MARCH 2018 - December 2019
Collaborated with the marketing team to create content across several platforms
Produced digital and traditional media for four businesses
Tracked and improved website performance using site auditing programs
Worked with general managers to promote product and service specials
Generated sales–leads through print, social media, and email campaigns
Maintained three company websites utilizing their individual content management programs
Graphic designer, Tap Room MANAGER, Event coordinator
CHATTANOOGA BREWING CO.
MAY 2015 - March 2018
Created marketing collateral to increase outside and in-house beer sales
Overhauled the brewery’s website, building an online store for merchandise
Utilized SEO to generate private event leads and grow online sales
Coordinated private and public in-house events
Managed procurement, design, and delivery of merchandise
Established and produced a monthly newsletter
Monitored and populated Google My Business page
Oversaw reputation management across several platforms
UX/UI Designer, Photographer
SupplyHog INC.
April 2013 - APRIL 2015
Worked with the developers to create a thoughtful and intuitive user experience
Organized, art directed, and executed photo shoots for product pages, marketing assets, and vendor profiles
Designed materials for pitch decks, print collateral, and social media campaigns
Worked inter–departmentally to create compelling promotional materials
Provided excellent customer service, procured and fulfilled online orders
skills & strengths
Adobe Creative Suite
Figma
UX/UI Design
Content Management
Photography
Site Auditing
Project management
Email Marketing
Proofing
Google Suite
Microsoft Office
Customer Service
Confident using Adobe Creative Suite to create designs for both web and print
Comfortable designing presentations using Keynote, Google Slides, and PowerPoint
Experienced in building and maintaining websites using content management systems such as WordPress, October, and Squarespace
Passionate about creating enjoyable, intuitive experiences online and in-person
Quick learner and adapter
Resourceful and shows initiative
Organized and communicative
Comfortable leading projects and communicating with clients